Critical Mobility

Critical Mobility was founded as a North American consultancy and integrator for eCargobikes, with a focus on providing businesses and municipalities with strategic freight and transportation planning, pilot guidelines and a framework for implementing eCargobike systems.

Sam Starr

Sam is a Vancouver, BC based independent consultant on a mission to advance sustainable transport and cycle logistics across North America. He brings over a decade of experience in global and service logistics, and final mile delivery, including work for FedEx, Newgisitics, Flash Global, and US Pack Logistics. A recent graduate of the Master of Engineering Leadership program in Urban Systems at the University of British Columbia, Sam is passionate about sustainable cities and mobility solutions. Sam holds two other degrees, in both Electrical and Systems Engineering from the University of Pennsylvania. With a personal passion for cycling, Sam’s work experiences and interests have led him to pivot his career towards advancing sustainable transport and cycle logistics.

Current Leadership Positions

Founder & Lead, Urban Delivery & Cargo Working Group (Vancouver-UBC Committee), HUB Cycling, May 2019 – Present

Board of Directors, Velo Canada Bikes – October 2019 – Present

Board of Directors, Our Greenway, GTA, Ontario – November 2019 – Present